Friday, May 6, 2011


The National Family Health Survey - 3, conducted in 2007 ranked Kerala as a state with the highest media exposure in India. Dozens of newspapers are published in Kerala, in nine major languages, but principally Malayalam and English. The most widely circulating Malayalam-language newspapers are Malayala ManoramaMathrubhumi,Madhyamam, Mangalam,Chandrika, Deepika, Kerala Kaumudi and Deshabhimani. Major Malayalam periodicals include Mathrubhumi, India Today Malayalam, Madhyamam weekly, GrihalakshmiVeeduVanithaChithrabhumiKanyaka and Bhashaposhini and overtake automobile magazine.
Doordarshan is the state-owned television broadcaster. Multi system operators provide a mix of Malayalam, English and international channels via cable television. There are 17 Malayalam TV channels like Asianet, Indiavision, Surya TV, Kairali TV, Manorama News, Amrita TV, Jeevan TV and JaiHind TV broadcast along with the major national channels. All India Radio, the national radio service, reaches much of Kerala via its Thiruvananthapuram, Kochi, Thrissur, Alappuzha , Kozhikode and Kannur Malayalam-language broadcasts. Television serials, reality shows and the Internet have become a major source of entertainment and information for the people of Kerala. A Malayalam version of Google News was launched in September 2008. Regardless, Keralites maintain high rates of newspaper and magazine subscriptions. A sizeable "people's science" movement has taken root in the state, and such activities as writers' cooperatives are becoming increasingly common.
BSNL, Reliance Infocomm, Tata Docomo, Vodafone, Aircel, Idea and Airtel compete to provide cell phone services. Broadband internet is available in most of the towns and cities and is provided by different agencies like the state-run Kerala Telecommunications (which is run by BSNL) and by other private companies like Asianet Satellite communications, VSNL. BSNL provides broadband service in most of the villages.
Malayalam films are known for their realistic portrayal of characters and being socially oriented without giving a lot of importance to glitz and glamour. Movies produced in Hindi, Tamil and English (Hollywood) popular among Keralites. Late Malayalam actor Prem Nazir holds the world record for having acted as the protagonist of over 720 movies. Nowadays Malayalam movies are dominated mainly by two actors; Mammootty and Mohanlal who have been in the Malayalam movie industry for over 25 years. They have won several National and State awards and are considered among the greatest actors in India

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